Pricing Articles

Articles

Engineering New Product Success: The New Product Pricing Process at Emerson Electric (PDF) by Jerold Bernstein and David Macias A case study published in the journal Industrial Marketing Management

Amid Weak Inflation Firms Turn Creative To Boost Prices (PDF) by Timothy Aeppel. A Wall Street Journal article citing the success of the New Product Pricing Process in a discussion with Jerold Bernstein

Raising Prices, Keeping Customers (PDF) A CNN Money/Fortune article where Jerold Bernstein and others discuss ways to increase prices without alienating customers

Value Pricing Group

Price Improvement Team LLC

Value Pricing Group

Price Improvement Team LLC

Use Suppliers Pricing Mistakes: Put Dollars in Your Pocket (PDF) by Jerold Bernstein, Control Magazine , the leading publication for the process and automation industries

Nine Best New Product Pricing Practices (PDF) by Jerold Bernstein, US Tech, the leading publication for the electronics industry, as reprinted by the Professional Pricing Society

Ten Supplier Pricing Mistakes to Avoid When Dealing with Procurement(PDF) by Jerold Bernstein, Control Magazine , the leading publication for the process and automation industries

Is the Price Right? Strategies for New Introductions, by Robert Docters, Jerry Bernstein, et al. Journal of Business Strategy , Vol. 31, No. 3, 2010. Reprint available from Journal of Business Strategy .

The Pricing Predicament, by John Kador (PDF). An article in CEO Magazine, the leading magazine for Chief Executive Officers. Jerold Bernstein & others discuss pricing from perspective of the CEO